Homemade Winter Décor Ideas

Winter should be no reason for your house to look dull despite the cold weather. We have fantastic décor ideas below that will leave your home sparkling with warmth and brightness. From centerpieces to unique vases that are simple to make, they’re endless ways to spice up the snowy days.

Sparkly branch centerpiece

Not only is this centerpiece a winter décor idea, but it can also be used in weddings at the front entryway. The crystal drops hanging from the branches have a magical way of sparkling to brighten your room. To make this centerpiece, you need twigs (freely provided by nature), a glass vase, sparkly vase filler to add to the vase and two packages of crystal drops. As simple as that, you can bet that would only cost about six dollars.

Pinecones décor

There are various ways to use pinecone to transform your home at a reduced price. To start with, you can hang the pinecones on a ribbon as an alternative for a fall wreath. To make it, you need a few pieces such as pre-made Snowflakes, spray paint, fishing line, Helmar Adhesive and wire bead trim. Spray some of the pinecones in white and coat the rest in Helmar Craft Glue. You can also use gold spray instead of white. Tie the fishing line and arrange them while hanging at various lengths with two ribbon strands and snowflakes. To add sparkle to the final knot, wrap it with cord and beaded trim. You can also use pinecones in candle jars to create amazing luminaries.

Mercury glass vases

These are probably the easiest of the listed décor ideas. All you need is to spritz the glass with water on the inside part then spray with Krylon paint while still wet. Once the paint is dry, spray yet another coat. Place the vases strategically in your house with candles placed inside the shorter glass vases. Simple, right? There you have a bright homemade decorated winter!

3 Tips for Ensuring Customers Return

You’ve worked hard to get customers which indicates that your marketing plan is working correctly. How do you keep them coming back for more? Firstly, it’s no doubt no return customers boost your marketing plans such that, as you look for new customers, you are retaining the ones present. Secondly and most importantly, happy returns customers will almost always tell their circle of influence about your products. Let’s look at simple, effective ways to ensure your customers remain happy and that they return time and time.

Respond promptly

Fast response to your queries should be part of your customer service. It makes the customers feel you’re prioritizing their needs. You can use auto-responders in the case of general questions as you wait to reply to specific inquiries. Where possible, address them by their names and personalize the customer service by asking how their day is fairing. Demonstrating concern for the slightest details from your customers is a sign that you care which will guarantee you return customers.

Speak in your customers’ language

Are you aware of the nitty gritty of your industry? This mainly applies to entrepreneurs venturing into a new field. Make the customers have confidence in you and your products by demonstrating that you have complete knowledge of your business. To effectively speak in the customer’s language, you also need to be up to date with the latest trends and listen to what they’re saying about the industry. Waste no chance at making people feel comfortable which makes them remember you and not get tempted to shop elsewhere.

Pay attention

Be a good listener to your customers’ concerns and understand their needs. As simple as this may sound, listening makes your customers feel valued and promotes interaction with them. Additionally, saying ‘thank you’ to your clients is a basic phrase that guarantees return customers. Besides appreciating them, be accountable for the mistakes you make by apologizing. It pays to say ‘I’m sorry.’

Homemade Thanksgiving Décor Ideas

Thanksgiving is a time to be around your family and make the best memories. Besides the delicious food, you can also craft cool but surprising ideas that will bring fun while celebrating the spirit of thanksgiving. The decorations can range from fortune cookies to personalized table settings. Whichever the approach you come up with, there are various ways to craft homemade decorations where some of the ideas are discussed below.

Gilded fruit

There’s no better way to create a gorgeous edible centerpiece than with a gilded gold fruit. Besides being used for decoration, you can use the fruit to make Golden Apple Pie after the party. To achieve this gilded fruit, you would need a fresh fruit (pears or apples), sugar glue, about 24 Karat edible Gold Leaf Sheets as well as disposable foam brush. The primary goal behind this idea is to add the fruits in a bowl, base, or a small plate.

Leaf/Tree decorations

A Thanksgiving tree is the ultimate way to bring out a Thanksgiving-y day. You can make it using twigs, stationery, paint samples or anything that can be used to write your messages as well as some construction papers. On the construction papers, you can write the things you are grateful for or let the guests do it as they place the papers on the twigs. Alternatively, you can use dry, but not brittle, fern branch to portray an expensive antique with a framed nature decoration.

Wrapped Votives

Take the tabletop décor to a whole new level by scattering harvest-scented candles on the Thanksgiving table. To make these votives, place the candles in glass votive cups and envelop the vessels using tamale-making husks. It’s essential to ensure the husks are first placed in warm water to make them flexible then wrap each one around a votive cup by holding them with a rubber band. Lastly, twist a thin husk by tying it around the center of the candleholder and removing the rubber band.

3 Tips for Selling Goods Online

More than ever before, the e-commerce field is expanding due to the growth of digital buyers globally. For example, in 2016, an estimated 77% of internet users in the US purchased their goods online where the figure is expected to grow to 81.3% by 2020. Despite the growth in the industry, more online entrepreneurs find challenges penetrating in the market mainly due to competition especially in the prices of products they sell. Below are some of the tips that would help every online seller to make the business profitable and sustainable.

Minimize the number of clicks

Customers have a short attention span of seconds when they visit a website hence it’s essential to ensure that you grab their attention by minimizing the number of clicks. Avoid obstacles such as wanting them to register when they first visit your website or lengthening the buying process. Additionally, make navigation on your site easy by cleaning up any mess that may be on your website mainly due to installing software.

Promote your yourself and your products

If you don’t reach to your customers and tell them about your products, they will probably never know about their existence. So what can you do to attract them? Invest considerable time and energy promoting yourself through things such as guest post and writing great articles. Get prospective buyers to visit your store by using techniques such as Search Engine Optimization as well as advertising through Facebook and Google Ads.

Provide great customer service

Excellent customer experience will guarantee you instant sales as well as repeat business which can be done through social media. Social media gives you invaluable feedback from your customers and you also get to answer questions they have through live support chat. Additionally, you get to have an innate understanding of what your customers want hence you consider their needs. Lastly, selling online requires patience as it may require testing of different strategies to find out which one works best.

Tips for Attracting New Customers

Customers are the reason businesses exist. While getting new customers is not an easy task, they are various ways a company can use to reach the ideal customers and retain them for future comebacks. The different ways to attract new customers lie squarely in the way a business creates and utilize a marketing plan.  Creating the marketing plan does not have to be a daunting task and may follow some of the easy steps outlined below.

Identify the target customers

A practical and easy way to start off is to identify the ideal customers by narrowing down the focus to be very specific about your target audience. Secondly, determine what the typical customers would want from the business through internet research, old-fashioned brainstorming and talking to some of the audience you are targeting. You will want to be very specific about their needs by tailoring your products to meet their needs.

Create exciting offers

Offers and giving away free things may not look logical for businesses especially while running on a tight budget. The results of giving away discounted products such as 10% discount are one of the best ways that can bring you customers through the doors. Additionally, you may offer small incentives for every referral brought in by your customers. Partnership with a partner sharing your ideal customer is highly recommended in giving away free discounts as it lowers the overall costs and creates more efficiency of the tactic.

Listen to the loyal customers

In a world full of gimmicks and teasers, customers are always looking out for products that embrace honesty and listens to their needs. You will want to see if the products you are marketing are being received well. An example of how you can do this is by engaging a call to action or response to the emails you send which creates a list of interested customers. Once you do this, now focus on making sales by automating and systemizing the marketing process.

Ideas for Advertising Offline

While it’s a common belief that digital marketing is the only practical way to achieve your marketing goals, offline advertising still acts as a useful boost to online marketing. Some of these low-cost offline strategies are known to increase leads or sales. Which are some of these ideas?

Invest in creative business cards

Quality business cards for you and your staff serve to let your business known in your field and beyond. It’s essential to invest in a unique design that not only showcases your values but also bring out some creativity. In this case, go beyond the usual white to include a colored cardboard. Additionally, a portrait business card can be used as opposed to landscape.

Network all the way

It’s no doubt the best way creating opportunities for your business is through networking. Every meet-up is a chance to engage with your potential customers. You can grow your network by attending related activities near you as well as creating strategic partnerships mainly with non-competing firms. In case there’s no business group around you, consider rounding up interested parties or do some research on sites such as Meetup.com.

Offer free products

This method is useful when selling low-ticket items that are regularly used. It is a low-cost marketing strategy that may motivate customers to even buy high-ticket things in the hope of getting more rewards. Additionally, competition and prices are a favorite online and offline marketing technique where you can gather credible customer data.

Stand out on packaging

Boost your delivery the best way you know how by adding some well-thought branding and marketing to your products. For example, you can offer free stickers to your customers which is cost-effective yet straightforward means to edge the competition while increasing the brand’s exposure. Additionally, you can give away knick-knacks for every purchase made which serve to spread the word about your product or services.

Halloween Party Décor Ideas

When it comes to Halloween party decor ideas, you will like to include every area hosting your guests such as outdoor spaces. Make the party memorable with exciting things ranging from DIY to purchase items that will make your guests not forget the day. The trick behind the scare-factor should always take into consideration the age groups that will be in attendance. You may want to spook it up where only adults are present but keep the decorations family friendly with a mix of blood and gore in case there are small children in attendance.

Spooky Entryway

Make the party more chilling than cutesy by throwing in some shade on the entryway to avoid scaring your guests half to death. The theme comprises of features that are creepy enough ranging from witches and candelabras going to bats and birds. Due to the much preparation that comes along with this theme, you will want to serve a simple menu that won’t take much time. Additionally, you may give the guests things to crow about as they enter by placing a mirror that has birds and branches stuck with glue dots. You may also add creepy craft papers hanging from yard underneath the buffet.

DIY Halloween Door Mat

Use any stencil to customize your doormat beautifully. An old doormat may be used or a new one that has a blank canvas. After drawing, surround the mat with some pumpkins to add a subtle festivity to the front porch.

Tricked Out Mantel

Add some fun to old portraits as well as silhouettes using witch hats, pitchforks, devil horns and other things such as fangs. The ideal mantel décor should contain paper bats that are attached to plunging black sewing trims comprising of black upholstery tacks. Lastly, line some paper or painted wood to the opening of the fireplace and stick a roaring red paper glow on it. Further, adhere snake andirons cuttings obtained from lack foam core to the painted craft.


Tips for Entrepreneurs Selling Online

More entrepreneurs are investing in the online sale of products by leveraging the power of the internet. While some entrepreneurs have known how to make huge revenues from this, there remain entrepreneurs who still find it a nightmare of losses despite massive investments. While there are different ways to achieve online success, there are a few tips that will help you navigate the field.

Invest in high-quality photos

When listing your products online, it’s important to focus on the photography details. White-background photography makes the product distinct while also making the website look professional. Quality photographs help edge the marketing competition since online sales are all about what meets the eye. You want to create a lasting impression that will lead to more conversions.

Build excellent customer service

Besides the usual buy-and-sell taking place online, your customers like to feel special and prioritized. Prompt replies to customer queries will guarantee your long-term success in the field while helping build a customer base. Additionally, go above and beyond by appreciating your customers. Occasionally, offer them different packages such as discount codes and free items to mark special events such as major holidays.

Protect your brand’s reputation

There’s no better way to put it than to say your success is heavily dependent on your reputation. Customers will trust what other customers are telling them about your product more than what you’re describing the products. Strive to be in control of your brand especially when it comes to marketing and social media guidelines. Efficiently handling complaints that come up along the way and adopting a problem-solving attitude is critical in guarding your reputation and determining your success in the business.

Be consistent

Like any other business, you may be faced with challenges that will make your idea look unachievable. However, there’s need to keep the focus beyond the obstacles you encounter. Success in most cases is not an overnight story and persistence is vital in achieving your goals.

Why Buying Local is Important

Research indicates that the economic impact of buying local products goes beyond keeping money flowing in communities to improving the fate of the nation as a whole. In comparing the result of buying from supermarkets vs. buying locally, New Economics Foundation found that purchasing local products helps money to stay in the community twice more often. The results of domestic purchases hence serve to strengthen a community’s economic base among other benefits discussed below.

Environmental Sustainability

It is estimated that U.S transports and ships close to $2.2 trillion in product imported from more than 150 countries. International shipping and U.S transport results to 25% of CO2 emissions in many states. Additionally, U.S factories dispose three million tons of hazardous chemicals into water, land and air. Buying local will mean reduction in the transportation, energy emissions used in production process, as well as minimal congestion.

Employment and local prosperity

Local businesses can create jobs and provide better wages than what chains can offer. Additionally, investing the dollar close to home strengthens the community by supporting farmers as well as producers. It is estimated only 18 cents goes to the farmer out of every dollar hence buying directly from the locals will mean more cash for the farmers or producers.

Improvement in the economy

Buying local will result to flow of money in the community which keeps the economy growing. Locally businesses contribute to more significant shares or revenue in their different economies which enrich the community at large. It also fuels economic innovation with the increase in small businesses which results in a reduction of the prices in the long run. Further, the product-based competition facilitates diversity and high-quality products to meet the demands of local consumers. It’s, therefore, no doubt that buying local is the way to go economically, health-wise and environmentally.

Introducing USA Made for Sale

Across the country there are thousands of people looking for a way to bring their unique goods to the marketplace. Before the advent of technology and instant access online it was all about the physical marketplace. It could be the town square or a shed outside of your house. People would gather one day of the week to show off what they had made. Women sold soaps, perfumes, and hand-stitched dolls while men haggled over the price of whittling projects and homemade goods. These days it’s much the same – minus the physical location. We’ve stepped away from the town square in order to let technology help us find homemade goods.

That’s where USA Made for Sale (UMFS) comes in. As a platform which celebrates and assists sellers with prompting their USA made goods, UMFS is helping spread the word to make sure local craftsman get their names out front. The demand for goods made locally continues to grow with each passing year. Concerns over working conditions in other parts of the world, safety, and reliability of purchased goods are all important reasons why going local is extremely appealing. Marketplaces such as eBay, Etsy, Amazon, Bonanza, and even CraigsList have given rise to a completely new buying culture. USA Made for Sale is a marketplace focused on goods produced in America. Our aim is to spotlight the finely crafted items made by citizens all over the country.

We focus on highlighting products for your home, your life, and the lives of those closest to you. It could be a beautiful necklace for an old friend or a handcrafted table to gather your family around; USA Made for Sale wants to make it easier for you to find that perfect item from an American producer. UMFS is passionate about helping local crafters find the right audience for their products. We understand how vital it is for families all over the country. Goods sold from USA producers puts food on the table of families, keeps the lights on, and serves to benefit the entire country by continuing the proud tradition of American ingenuity and innovation.

The introduction of online marketplaces has made it easier to find American-made products from independent craftspeople all over the country. More and more consumers are leaning towards buying products made in America. A 2013 survey by Consumer Reports found that “78 percent of Americans would rather buy the American product” than one made outside of the country. The same survey revealed “more than 60 percent of all respondents indicated they’d buy American-made clothes and appliances even if those cost 10 percent more than imported versions.” With easy access to online marketplaces it seems like going with American-made is becoming more and more important to consumers.

USA Made for Sale is committed to being the best marketplace for sellers looking to reach a growing audience interested in buying American-made products. We look forward to helping you reach your potential.

Check out our website at USA Made for Sale and on Facebook, Pinterest & Instagram.